Part of La Linea 19 - The London Latin Music Festival.
La Yegros – ‘The Queen of Nu Cumbia’ – is known for her tropical grooves, relentless Northern Argentinian rhythms and psychedelic tones, and has built a global following. Tonight La Yegros debuts music from the new album Suelta, released in March. Holding true to her previous influences like carnavalito and cumbia she now adds the intense rhythms of huayno and chamarrera – Colombian Andean flutes – as well as Middle Eastern ingredients. These genres have been put through the blender of Jamaican dancehall and electronica, creating a cocktail which only La Yegros can mix.
There’s a sass to her singing, at once fresh and urgent yet full of experience and an attitude that cuts through male-dominated contemporary cumbia, drawing on both deep folk traditions and cutting edge beats.
Confident and vibrant in approach, La Yegros has been championed by MTV Iggy, as well as by Fader Magazine, who hailed La Yegros’ “raw urgency while sounding completely relaxed and conversational”.
She is a native of Buenos Aires, and her parents are from Misiones, a province in the North East of Argentina between Brazil and Paraguay. The porous borders of this enclave let other rhythms seep in; people dance to chamamé (a mixture of polka and Guarani music), carnavalito and Colombian cumbia.
Her last album Magnetismo was produced by King Coya and featured Argentina’s folk hero Gustavo Santaolalla and violinist from electro-tango sensation Bajafondo, Javier Casalla.
‘Feminine, joyous and tropical… a revolution you can dance to.’ Time Out
‘If ever Pedro Almodóvar wanted a new muse, he need look no further than La Yegros’ Songlines
‘Her precise, even strident, vocals effortlessly dominate proceedings’ The Independent
King Coya is the digitalized, imaginary version of Gaby Kerpel, who blends traditional Colombian cumbia and Argentine folklore with electronic music. His credits include scores for De La Guarda and Fuerzabruta, and his album Carnabailito – produced by Gustavo Santaolalla – is considered as a foundational piece of new Folktronica and Electro Cumbia in Argentina and South America.
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